College of Business
Marketing - Minor

Marketing Minor for College of Business Students

Required Courses
MKTG 221
MKTG 479


MKTG 452
MKTG 453
MKTG 460
MKTG 482

MKTG 486
MKTG 489
MKTG 499
ART***

(6 credits)
Marketing Principles & Management
Consumer Behavior (Prerequisite: MKTG 221)

Six credits from among the following:
Marketing Research (Prerequisite: MKTG 221)
Marketing Practicum
Marketing Seminar (Prerequisite: MKTG 221)
Sales Management (Prerequisite: MKTG 221)
Promotional Strategy (Prerequisite: MKTG 221)
International Marketing (Prerequisite: MKTG 221)
Strategic Marketing Management
Students must consult with minor faculty advisor to select appropriate Art/Design course
Credits

3
3


3
3
3
3

3
3
3
3

Marketing Minor for Non-College of Business Students

Required Courses
BUSI 113*
ECON 201
MKTG 221
MKTG 479


MKTG 452
MKTG 453
MKTG 460
MKTG 482
MKTG 486
MKTG 489
MKTG 499
ART***

(13 credits)
Business Statistics
Intro to Economics & Markets
Marketing Principles & Management
Consumer Behavior (Prerequisite: MKTG 221)

Six credits from among the following:
Marketing Research (Prerequisite: MKTG 221)
Marketing Practicum
Marketing Seminar (Prerequisite: MKTG 221)
Sales Management (Prerequisite: MKTG 221)
Promotional Marketing (Prerequisite: MKTG 221)
International Marketing (Prerequisite: MKTG 221)
Strategic Marketing Management
Students must consult with minor faculty advisor to select appropriate Art/Design course

Credits

3
4
3
3


3
3
3
3
3
3
3
3

*MATH 241, POLS/SOCI 230, or PSYC 220 may be substituted for BUSI 113.